Heather Dawson.

SVP Global Commerce Strategy

A bit about Heather.

A specialist in digital marketing with nearly 20 years of experience, Heather is responsible for growing commerce services in the agency and leading commerce transformations with many of our current clients.

Prior to that, she was eCommerce Global Partner at Mindshare, transforming Unilever’s Amazon media capability. She worked her way up for 13 years at Mindshare driving digital adoption in automotive, B2B, electronics, and travel categories. 

A specialist in digital marketing with nearly 20 years of experience, Heather will be responsible for growing commerce services in the agency and leading commerce transformations with many of our current clients.

Explore their

Recent Posts.

39 mins ago
By David Hall
Blog

Retail media: the next big wave in advertising

4 days ago
By David Hall
Event

The online shopping habits of Latin America explained

2 months ago
By Sarah Barker
Blog

5 ways Social Commerce can enhance your DTC performance

3 months ago
By Neilson Hall
Blog

YouTube and Shopify partnership: what does it mean, and how can you harness shoppable video?

4 months ago
By Kelly Tulett
Blog

How to Deliver Personalization in a Cookie-less World.

4 months ago
By Diambra Tuccia
Event

Reprise hosts Campaign Performance Marketing 360 conference.

4 months ago
By Diambra Tuccia
Press

From Retail Media Ads to Live Commerce – Zach Weinberg chats to Beet.TV

6 months ago
By Ritika Gupta
Case Study

Reprise Commerce and Google reveal APAC online shopper preferences.

7 months ago
By Frank Scalise
Blog

Amazon & Reprise Commerce team up to tackle commerce trends.

7 months ago
By Shashank Rathore
Case Study

Zodiac Case Study: Fashioning a new website for a fine men’s clothier

7 months ago
By Sarah Barker
Blog

The Metaverse & Performance Marketing: 5 Steps to ROI

10 months ago
By Glen Conybeare
Case Study

Lego Case Study: Building the toy giant’s appeal among adult customers