Insights - Page 2 of 21 - Reprise Commerce

Analytics and Customization

These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site.

Cookies that may be in use after you enable:

_ga Google Analytics cookie used to distinguish users. 2years http://optout.aboutads.info/
_gat Google Analytics cookie used to throttle request rate. 10 minutes http://optout.aboutads.info/
_gid Google Analytics cookie used to distinguish users. 24Hours http://optout.aboutads.info/
_hs*, mp_*, hubspotutk, _hjIncludedInSample Hotjar cookies used to log information and details of visitor behaviour patterns. 365 days https://www.hotjar.com/legal/policies/cookie-information
visitor_id<accountid> The visitor cookie includes a unique visitor ID and the unique identifier for your account. For example, the cookie name visitor_id12345 stores the visitor ID 1010101010. The account identifier, 12345, makes sure that the visitor is tracked on the correct Pardot account. The visitor value is the visitor_id in your Pardot account. This cookie is set for visitors by the Pardot tracking code.
pi_opt_in<accountid> If Tracking Opt-in preferences is enabled, the pi_opt_in cookie is set with a true or false value when the visitor opts in or out of tracking. If a visitor opts in, the value is set to true, and the visitor is cookied and tracked. If the visitor opts out or ignores the opt-in banner, the opt-in cookie value is set to false. The visitor cookie is disabled, and the visitor is not tracked.
visitor_id<accountid>-hash The visitor hash cookie contains the account ID and stores a unique hash. For example, the cookie name visitor_id12345-hash stores the hash “855c3697d9979e78ac404c4ba2c66533”, and the account ID is 12345. This cookie is a security measure to make sure that a malicious user can’t fake a visitor from Pardot and access corresponding prospect information.
lpv<accountid> This LPV cookie is set to keep Pardot from tracking multiple page views on a single asset over a 30-minute session. For example, if a visitor reloads a landing page several times over a 30-minute period, this cookie keeps each reload from being tracked as a page view.
Pardot A session cookie named pardot is set in your browser while you’re logged in to Pardot as a user or when a visitor accesses a form, landing page, or page with Pardot tracking code. The cookie denotes an active session and isn’t used for tracking.

Commerce news and thought leadership.

Five eCommerce profit drains that threaten your bottom line

In the news: IPG Mediabrands’ Unified Retail Media Solution

Identifying PDP Blind Spots: The Power of Conversions

IPG Mediabrands Launches Unified Retail Media Solution

Ad Verification: getting the most out of Retail Media Network budgets